+Daily life Launches “F+STIGMA” Campaign to Fight Towards HIV Stigma in Anticipation of Planet AIDS Day

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LOS ANGELES, Nov. 24, 2020 /PRNewswire/ — In anticipation of Earth AIDS Working day 2020 on December 1st, +Existence, focused to removing the stigma of dwelling with HIV, has released F+STIGMA, a social media marketing campaign to battle in opposition to HIV stigma, when boosting recognition about HIV/AIDS prevention, treatment method and schooling.

To help fight stigma, +Life’s campaign F+STIGMA aims to ignite conversations about HIV/AIDS and how stigma is harming people who have the virus as well as performing as a deterrent from individuals having examined and accessing suitable treatment. “HIV is not killing persons but stigma is and this is what desires to modify.  We will need to converse far more about HIV and its enhancements, about what U=U suggests, and we need to not be stigmatized by society. We need to have to have more details on mainstream media about how you agreement HIV, prevention and remedies offered so that individuals stop stigmatizing people that are positive and notice that any person can have HIV and stay a entirely ordinary and balanced lifestyle,” states Karl Schmid, founder and host of +Life.

Australian-born television host and producer Karl Schmid has been active on American, Canadian and British televisions for the very last ten years, which include as a host and amusement correspondent for ABC7/KABC-Television Los Angeles. As maybe the only overtly HIV-constructive broadcast journalist on U.S. television, Schmid has used his system to be a passionate advocate in the combat from HIV stigma.

A new examine launched by GLAAD and Gilead identified that only half of Us residents come to feel professional about HIV and 6 in 10 Individuals wrongfully think that “it is important to be mindful about people today living with HIV to avoid catching it.” At a time when people residing with HIV lead long and healthful life, and can not transmit the virus when on suitable medication, these results reveal the need to continue to teach people about the virus as properly as elevate awareness about the effects of HIV/AIDS stigma.

Karl Schmid, Brent Zacky and Mike Spierer co-established +Daily life in September 2019 with a mission to destigmatize HIV by means of insightful interviews, the newest in information and data, candid conversations about intercourse and wellness, and initially-individual accounts of individuals living with HIV. The system, that includes discussions with newsmakers and trailblazers like Dr. Anthony Fauci, Dr. Birx, Jonathan Van Ness and Steven Canals, has noticed a progress of 111.2{d9cf345e272ccae06ddf47bdd1d417e7fd8f81a9d196cc6ace4cb20fad8f4c22} in 2020. Its material now has extra than 4 million views and 10 million impressions across its channels.  


AO MEDIA is a Los Angeles-primarily based generation organization dedicated to telling unforeseen, highly effective and entertaining stories. Latest assignments involve +Everyday living, a new electronic life style manufacturer focused on reducing the stigma of living with HIV, “Abundant and Acquitted,” a celebrity true-crime sequence for REELZ, and GSN’s “Cover Story,” a seem behind the largest headlines from TV’s most preferred reveals. AO MEDIA is co-started by Brent Zacky, a tv govt who formulated and manufactured programming for enjoyment brand names like E! Networks, TLC and Emblem, and Mike Spierer, a showrunner and media government with knowledge in scripted and unscripted articles who has managed the start of channels all over the world.

Call: Dustin Smith, [email protected], 857.891.8136 / Johanna Calderón-Dakin, [email protected] / Raúl Rojas, [email protected]

Source +Everyday living

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